During my tenure as Communications Director for Children’s Wish Foundation, I revived a dormant marketing and communications program to build awareness for their unique programs. I launched their brand into the digital age as part of the organization's 30th birthday celebration.

brand strategy, creative direction, marketing communications, design, copywriting, online content, web design, social media, project management

Every October, the Avondale Arts Alliance hosts AutumnFest arts & music festival on the beautiful tree-lined streets of historic Avondale Estates, Georgia. The event includes a diverse arts market, chef demos, a community art project and live entertainment. Red Berry developed a new look for the occasion that features expressively painted fall foliage.

creative direction, design, logo, poster, street banners, social media graphics, Tshirts

Moss Search recruits technology talent for emerging and high-growth firms in the nation’s major business centers. Red Berry launched a new brand package for Moss Search in 2007. In 2017, we refreshed the website to accommodate the firm’s evolving needs.

creative direction, design, logo, stationery set, web content, web design, social media graphics, style guide, project management

While on staff with Turner Entertainment, I directed a complete redesign of the Turner Studios brand. A high-energy, high-tech campaign was created in collaboration with The Attik (NYC) and several staff designers including Jin Lim, Simon Coffin, and Paul Markowski. The new identity led to a business boom and improved perceptions of Turner Studios’ services.

creative direction, art direction, design, project management

For several seasons, I designed broadcast graphics and animation for The Oprah Winfrey Show. The goal was to maintain the show’s aesthetic while giving each program its own personality. I provided creative and efficient solutions for this #1 rated daytime talk show.

art direction, broadcast design, digital effects, animation

Red Berry successfully launched a new brand for Somnia when the store opened its doors. Somnia delivers upscale bedding, bath accessories and related gifts to New Hampshire’s Seacoast market. The stylish campaign assisted my client in exceeding sales expectations by 15% for each of the first six months of operation.

creative direction & consulting, design, logo, stationery set, print ads, tissue wrap, shoppers, hang tags, style guide, project management 

Wall Expressions creates exceptional faux finishes and decorative art for interior spaces. Red Berry developed a comprehensive brand program that features the company's lovely designs, as well as their collaborative process for customization.

creative direction, design, logo, stationery set, brochure, print ads, web content, web design, style guide, project management

Red Berry collaborated with the Professional Women's Information Network to create a contemporary brand program to serve a diverse audience. In collaboration with web design firm Innov, we launched a flexible and inviting site that became an information resource for Prowin members.

creative direction, design, logo, brochure, web content, web design, style guide, project management 

Video coming soon:

kellogg's frosted flakes
betty crocker string thing
mennen lady speed stick

Here is a selection of logos to catch your eye. Each was designed with the company mission, vision, and target audience in mind. Pick a creative direction with Red Berry’s guidance. Be led to beauty and relevance.

Dina Ivory Photography
Atlanta Wine School
Georgia Statewide Afterschool Network
Onebark, Consulting Arborist
MaryAnn Works
JL Enterprises
Inspired Creations, Jewelry
Jane Brenner

This gallery includes design projects, pro bono pieces, and creative explorations from Terri Longfellow Fuller.